According to the posters to be found liberally distributed throughout the city, IMM Cologne 2019 promised to present “1000 furnishings ideas for your home”
And it may very well have done. We didn’t count. Not least because….
What interest the number, if the ideas themselves ain’t meaningful?
What interest the number, if the ideas themselves ain’t logical?
What interest the number, if the ideas themselves ain’t justifiable?
Or reducing the thought to its essence, what interest the idea if it ain’t meaningful, logical and justifiable?
1 meaningless, illogical and unjustifiable idea being every bit as undesirable and harmful as 1000.
As Brexit so poetically underscores.
And so while we can’t confirm there were a 1000 ideas, we can confirm that the principle idea at IMM Cologne 2019 was “consolidation”, the presentation of familiar lines in different colours, materials, heights, widths, etc….
Which, yes, is a comment we make a lot about furniture trade fairs, one we get the impression we’re making ever more often, one we feel will ultimately see us stop attending such; but a comment that, as ever, isn’t a complaint, far from it. It needn’t, shouldn’t, always be new, new, new. If it is it becomes fashion, not furniture. And thoroughly awful.
Whereby one must add IMM Cologne featured some very intelligent, meaningful, logical, justifiable, consolidations. Consolidation ≢ bad.
But there does also need to be new. Because on the one hand technology and materials are ever new, and furniture designers and the, and for want of a better phrase, designer furniture industry, have a duty to respond to those changes; on the other society is ever new, and by extrapolation so are the demands we place on our furniture, be that functionally, aesthetically or environmentally, and furniture designers and the designer furniture industry have a duty to respond to those changes; and on the rare, and especially valuable third hand, in order to advance we need that which we didn’ know we needed, that which we could never have imagined being without, even though we could never imagine being with, that which questions the accepted. Responding to such new realities, challenging conventions, presenting solutions based on a singular understanding of the reality, is the basis of what ultimately became the designer furniture industry and the furniture designer, and the future of both can only be found in the same.
Or put another way, the balance between the established and the new needs to remain healthy if the, for want of a better phrase, designer furniture industry, is to remain relevant.
And so, and as ever with the assumption we have missed one or the other delight, and/or not fully understood something we did see, a smow Blog IMM Cologne 2019 High Five!!