Even though &tradition was only founded in 2010, the Copenhagen-based furniture company already has a sophisticated program that crosses furniture genres. As the name implies, the designer furniture by &tradition stands for the Scandinavian design tradition: in the development of its products, &tradition attaches particular importance to a combination of art and craft, of form and function, and of exploiting the potential of the materials. In turn, these values are to be combined with contemporary design, and also in terms of production, traditional processes meet contemporary, innovative techniques. High demands that &tradition more than meets with designs by international designers. The exquisite spectrum includes designs that derive from classic modernism, such as the Arne Jacobsen Bellevue Floor Lamp from 1929 and also very current designs such as the Formakami Pendant Lamp by Jaime Hayon.
smow sells exclusively originals from licensed manufacturers and is an official trading partner of &tradition.