PRODUCTS ROOMS Manufacturers & Designers Highlights Offers Info Showrooms
Discover the products
Discover the products
Discover the products
Discover the products
Discover the products
Discover the products
Discover the products
Discover the products
Eames Plastic Side Chair DSW
5+1 Promo
Eames Plastic Armchair DAW
5+1 Promo
Lounge Chair & Ottoman
Free LTR
Eames Plastic Side Chair DSR
5+1 Promo
CH24 Wishbone Chair
Series 7 Promotion Set 3+1
ID Soft Black Special
Eames Plastic Armchair DAR
5+1 Promo
LC4 Chaise Longue
Series 7 Chair 3107
S 64 / S 64 N
Seat Pad for Eames Side Chairs
Eames Plastic Armchair RAR
Barcelona Chair
S 32 / S 32 N
Aluminium Group EA 119
Panton Chair
5+1 Promo
Grand Repos
Lounge Chair & Ottoman - White Version
Free LTR
S 43 Classic
LC2 Armchair
Aluminium Group EA 107 / EA 108
5+1 Promo
Aluminium Group EA 117
Eames Plastic Side Chair DSX
5+1 Promo
LC2 Sofa
Soft Pad Group EA 219
Saarinen Tulip Armchair
Seat Pad for Eames Armchairs
S 43 F Classic
Glides (1 Set) for Vitra Chairs
HeadLine Swivel Chair
Eames Plastic Armchair PACC
Soft Pad Group EA 217
Castor for Vitra chairs
Masters Set of 4
HAL Wood
5+1 Promo
Lounge Chair & Ottoman - Limited Edition Mahogany
Free LTR
Louis Ghost
LC4 Chaise Longue Pampas Edition
Special Edition
Elephant Swivel Chair
S 33 / S 34
Saarinen Tulip Chair
S 197 R
Wassily Chair
CH07 Shell Chair
About A Chair AAC 22
AM Chair
RAR Limited White Edition
Special Edition
In Between Chair
SE 68
DKR Wire Chair
5+1 Promo
Panton Chair Classic
Trifolium Butterfly Chair
KS Chair
All Plastic Chair
5+1 Promo
BCN Bar Stool
Seat Dots
Plywood Group LCW / LCW Leather
Panton Chair smow Edition
5+1 Promo
Tip Ton
CH23 Dining Chair
Eames Plastic Armchair DAX
5+1 Promo
Hee Dining Chair
Eames Stools
Hee Lounge Chair
Lounge Chair & Ottoman - Natural Edition 2017
Special Edition
Ant Chair 3101
Series 7 Chair 3107 - Monochrome
Hee Bar Stool
Lounge Chair & Ottoman - Black Version
Free LTR
S 533
HAL Armchair Wood
5+1 Promo
MG501 Cuba Chair
Folding Stool Falter
About A Lounge Chair High AAL 92
CH22 Lounge Chair
Victoria Ghost
Panton Junior
Aluminium Group EA 103 / EA 104
5+1 Promo
Children's Chair Turtle
Bubble Club Armchair
new Colours
HeadLine Management Chair
Mags Sofa
Leather Seat Pad for Eames Side Chairs
Tom & Jerry - The Wild Bunch
Basel Chair
Glides (1 set) for Fritz Hansen Chairs
S 43 Classics in Colour
Belleville Chair Outdoor
5+1 Promo
Objects Pouf
HAL Tube
5+1 Promo
SoFi 7500 Mesh


The average person spends about a third of their life in a sitting position: at the desk, on the telephone, in the restaurant, in the theatre, in lectures or conferences - chairs are omnipresent in our daily lives. Their function is so self-evident that only very few rooms are at all conceivable without seating. Despite its ubiquity sitting is however a variable experience and different types of sitting require different types of seats, thus a genre of furniture has been established which is characterised by the great differences in quality on offer. The smow range provides a representative overview of the history of modern, high-quality chair design: from simple, functional general purpose classics such as the Series 7 over exotic outdoor furniture such as the Tropicalia chair, or exclusive, timeless design classics as represented by works such as the Eames Lounge Chair or Barcelona Chair and onto fresh, new designs such as the Vitra Tip Ton chair. Despite the variety one premise underscores all of these high-quality armchairs, chairs or sofas: Sitting good is to feel good! All the designs on offer from smow meet the basic demand for comfortable sitting. In the case of designer sofas such as the LC2, that demand is met with a high level of luxurious comfort while with more sober, functional objects such as the Vitra ID Mesh office chair comfort is also reflected in the provision of a healthy, ergonomic seating. It is the ubiquitous seating that gives a room its special atmosphere, and with the correct object for any room concept the long-lasting and exclusive Designer chairs from smow guarantee to provide the perfect character and functionality.

More about 'Seating' in our blog

Paris Design Week 2018 Compact: ArNO by Bright Potato

The metal wire chair is such a well established seating genre it is hard to imagine it is possible to do anything new with it. Far less anything exciting. However...... ArNO by Bright Potato Presented in context of the exhibition Meet My Project at the VIA...

IMM Cologne 2018 Compact: 118 by Sebastian Herkner for Thonet

It's probably fair to say that no object at IMM Cologne 2018 confused us quite as much as the new 118 chair by Sebastian Herkner for Thonet. Not in bad way. Just in a confused way. We know, we know, what sort of being gets confused by chairs. Us. Regularly...

Radio smow: A Chairs Playlist

As we've oft noted in these pages, not only have designers since time immemorial had a particular fascination for chairs, but society a particular predilection. Arguably the two are related and can be traced to the long, universal, cultural, political and...

The Sedentary Workers: Orchestra Musicians

Although the evidence is not, yet, conclusive, recent years have seen an increasing confidence in the theory that sitting for too long can have a negative impact on health, and that all whose job involves prolonged sitting should regularly stand, move and...

Ambiente Frankfurt 2017 Compact: Bouillon

Amongst all the fake flavours at Ambiente Frankfurt 2017 the Umami of Japanese design studio Bouillon was a genuine delight. In 1909 the Japanese chemist Kikunae Ikeda defined Umami: the fifth taste sense, the savoury, that little touch of sensory magic which...

All 'Seating' Posts